February 2012 Bar Bulletin
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February 2012 Bar Bulletin

Creating the Waterfall Effect

By Paul Burton


(Author's Note: The following is a Cliff Notes-style summary of my keynote presentation and upcoming book titled The Waterfall Effect: Six Principles for Productive Leadership.)

Time is every organization's most valuable asset. Yet it is a non-renewable resource; once gone it cannot be recaptured. Thus, leaders must leverage their time to remain productive.

The Benefits of Leveraging Leadership Time

Leaders who focus on the right objectives, people and activities are leveraging their time. The result is called the Waterfall Effect — the cascading benefit that flows down through the organization and out to clients and customers.

How can leaders best leverage their time in today's always-on, frenetic world? How can they ensure that they're making the best use of this precious, non-renewable resource to deliver the most productive leadership possible? How can today's leaders reproduce the Waterfall Effect over and over?

Six Principles for Productive Leadership

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